I went to the post office today to pick up my usual bag of fan mail (OK, so maybe it’s a really small bag, but it’s still a bag!) and what to my amazement did appear but a new fitness-music catalog.
It’s the kind of mix/jam stuff designed for the leg-warmer & leotard ‘group fitness leader’, but somehow I found my way to their mailing list. Lucky me.
Sitting at a red light, I figure I might as well thumb through this full color publication before getting back to my office where it was certain to make its way directly to the recycling bin.
Then it happened…
They were right there, staring at me – smack dab in the middle of the page…..
Nippits Concealment Strips
The product was billed as
The perfect Solution for times you do not want your nipples to show
A 5-pair package is a measly 7 bucks.
I don’t know if it’s worth it, and maybe I’m the only one who finds this kind of thing funny, but I just had to dig a little deeper to see how big of a problem undesired nipple exposure really is.
According to the Nippits website,
For years, women have been looking for an effective alternative to painful and bulky adhesive taping methods for concealing their nipples.
They continue by suggesting
…Nippits design fills an important niche’ in the area of fashion…
Always eager to learn more, I discovered that
Nippits do not cover the areola. They compress the nipple to the level of the surrounding breast.
Whew! Would you believe that my first concern was that the areola would be covered.
Seriously, ladies… are protruding nipples really as ‘unfashionable’ as I’m supposed to believe?
I mean, it’s not like you’ve ever had to deal with being in the 7th grade and while your mind drifts only for a moment, your teacher calls you up to the board to solve an equation at the “worst possible time”.
Just ask any guy far enough beyond the grueling pubescent years if he can recall (or even cares to admit) a time when he walked red-faced and eyes-down to the front of the class protectively clutching a math book in front of his “junk” in effort to hide a raging-hormone induced bulge.
Fashionable or not, THAT’S a market that needs to be better served.
I can’t wait to see what next week’s mailbag has to offer.